Interesting Fact - Christmas Fact - Toys

According to Google the top 12 toys for Christmas 2010 are:

1. City Airport, Lego UK
2. Fireman Sam Deluxe Fire Station Playerset
3. Fur real Go Go Walking Pup, Hasbro
4. Jet Pack Buzz Lightyear, Mattel UK
5. Kidizoom VideoCam, VTech
6. Monopoly Revolution, Hasbro
7. Moon Dough Barn, Spinmaster Toys UK
8. Nerf N Strike Stampede ECS, Hasbro
9. Paper Jamz Guitar, Wow Wee Europe
10. Pumpaloons, Drumond Park
11. Sylvanian Families Caravan, Flair
12. Zhu Zhu Grooming Salon, Character Options

This was like reading gobbledygook to me.  What on earth are Pumpaloons?!)